Overview
Revenue
$50 to $100 million (USD) per year
Headquarters
Greater Atlanta Area, East Coast, Southern US
Category
Food & Beverages
In 1985, Rich and Greg Komen of Restaurants Unlimited in Seattle, WA wanted to create "the world's best cinnamon roll" for a new concept they were developing. They hired a local food connoisseur, and after three months, hundreds of kitchen experiments and many trips to Indonesia to find the best, most flavorful cinnamon, the team perfected the Cinnabon recipe and opened the first Cinnabon bakery on Dec. 5, 1985 at Sea Tac Mall. From there, the Cinnabon brand has grown into a worldwide phenomenon with unmatched crave appeal, serving baked goods such as the famous Classic Roll, Minibon, Cinnabon Bites, Caramel Pecanbon, CinnaPacks and Cinnabon Stix -- all made with our signature Makara Cinnamon - as well as specialty beverages like the Mochalatta Chill and various flavors of Chillattas frozen beverages. And after 25 years of making the world's best cinnamon rolls, Cinnabon has kicked off the next 25 years and beyond by introducing the world's best cupcakes. We went back to our roots and worked with the creator of our famous Classic Roll to bring our new baked-fresh-daily cupcake product line to life. One secret ingredient and 556 different recipes later, we deemed our cupcakes just right -- meaning they're moist, irresistible, high-quality and worthy of the Cinnabon name. Whatever you're in the mood for, we believe that Life Needs Frosting®. Our motto represents our world-famous goodies, but even more than that, it's our very reason to be: We provide the balance you need in life. For moms with kids and shopping bags in tow, travelers with suitcases galore, students who need a study break or anyone who wants to splurge a little -- Cinnabon is your escape, your mini vacation, your frosting in life. Cinnabon International, Inc. operates and franchises retail bakeries. The Company offers rolls, blended beverages, dough, and frozen beverages. Cinnabon International serves customers worldwide. Cinnabon is a chain of American baked goods stores and kiosks. You might say this company is baking up some sweet sales in malls across the country. Cinnabon operates a chain of more than 770 franchised baked goods outlets popular for their cinnamon rolls. The eateries, located mostly in shopping areas, airports, and other high-traffic locations, also serve pecan rolls, finger-friendly Cinnabon Stix, and smaller rolls called Cinnabon Bites, along with a variety of flavored coffee drinks and other beverages. The Cinnabon chain has outposts throughout the US and in more than 40 other countries. It is part of FOCUS Brands, a multi-concept restaurant franchisor and affiliate of private equity firm Roark Capital Group.
