Overview
Headquarters
London,, England
Category
Advertising service
CAN sources socially responsible advertising for UK local council websites through our Council Advertising Network, providing much-needed extra revenue for public services. This partnership with the local government domain is exclusive to us – and is provided at no cost to councils, who can also promote their own services and local businesses on the network free. Some 60+ local authority websites plus 100+ other public sector sites for tourism, transport and jobs are currently on the network. We support advertisers and agencies to showcase their brands in the safe, trusted environment of local government – where content is strictly controlled, and people return again and again to interact digitally with public services such as planning, waste and recycling, register offices and schools. CAN also runs cost-effective, data-driven digital campaigns for local councils with Citizen Reach™, making sure their communications campaigns reach the right target audiences online and on social media. For publishers, we help maximise revenue with simple-to-run technology – developed though our advertising network – which gives them access to more than a dozen blue-chip marketplaces for header-bidding.
