Overview
Headquarters
Mumbai, Maharashtra
Factive Research is an unconventional full service research agency, exploring new ways to help its clients to understand better the (ever challenging) behavior of their consumers Our expertise comes from 15 years of experimentations (at individual capacity) with methodologies and tools in Media, FMCG and the Telecom sector Out of the box thinking is not the cliché here… its just a way of life for us. Even today when we manage the smallest of projects, we can’t stop trying out new ways to get the best information out We are proud to be working with just handful, but delighted clients who are as excited as we are about our new approaches to market research We must appreciate our bold, forward thinking clients who give us the liberty to experiment Instead of “you-do-this” approach, we get into client’s shoes to look at the practicality of our suggestions, they see us as true partners in their business interest We have picked up some unusual talent while building our team/associates A Criminal Psychologists (in civilized world of research, he calls himself an Anthropologist); A crazy Electronics Graduate (experimenting with gadgets – GPS, Mobile, Transducers…) A Researcher-turned-primary school teacher … are part of our team The only qualifying factor to join Factive at entry level is – “fire in the belly”
