Overview
Revenue
$2 to $5 billion (USD) per year
Competitors
Eastern Mountain Sports, DICK'S Sporting Goods, Patagonia
Category
Retail & Whsle - Discretionary
REI is a national outdoor retail co-op dedicated to inspiring, educating and outfitting its members and the community for a lifetime of outdoor adventure and stewardship. Founded in 1938 by a group of Pacific Northwest mountaineers seeking quality equipment, REI operates retail stores nationwide, three online stores – REI.com, REI Outlet and REI Used Gear – and an adventure travel company, REI Adventures. REI offers products from all of the top brands for camping, climbing, cycling, fitness, hiking, paddling, snow sports and travel, including its own line of award-winning outdoor gear and apparel. While anyone may join or shop at REI, members pay a one-time $20 fee and receive a share in the company’s profits through an annual member refund based on their purchases. As an active supporter of the communities in which it does business, REI is committed to promoting environmental stewardship and increasing access to outdoor recreation through education, volunteerism, gear donations and financial contributions. Cooperative, selling outdoor recreation gear, sporting goods, and clothing via some 143 retail stores in 36 states, catalogs, and the web. REI Inc specializes in retail distribution of apparel and equipment. The Company offers an array of items for a variety of areas such as camping, hiking, climbing, cycling, fitness, paddle, snow sports, and traveling. REI offers products such as shoes, harnesses, helmets, ropes, webbing, slings, and carabiners. From backpacking to cycling to staying in shape and more, outfit your outdoor activities with the latest gear, clothing & footwear at REI.From backpacking to cycling to to staying in shape and more, outfit your outdoor activities with the latest gear, clothing & footwear at REI. At Recreational Equipment, Inc. (REI), we love to get outside and play, and we know first-hand the importance of quality outdoor gear. We stand behind all our products with a 100% satisfaction guarantee, and we design our own line of award-winning REI brand gear and clothing. Whether you're new to outdoor adventure or a seasoned pro, we gladly share our enthusiasm for our products—and the trails, slopes and waterways where we play.What began as a group of 23 mountain climbing buddies is now the nation's largest consumer cooperative. But no matter how large we grow, our roots remain firmly planted in the outdoors.By staying true to our roots, we've earned a place on FORTUNE magazine's list of the "100 Best Companies to Work For" every year since the rankings began in 1998. We work hard to earn our reputation for quality and integrity every day.REI is an Equal Opportunity Employer
