Overview
Headquarters
Milan, Lombardy
Independent company based on the experience and skills of the founders who have worked for over 20 years in the marketing research industry. Our mission is in-depth people understanding, helping our clients to build relationships between brands, products, services and their customers that lead to business success. freethinking aims to provide marketing research and consultancy to enhance business success through the application of lean research approaches. We are keen to help our clients to design marketing strategies, improve customer’s experience or with the analysis of products and communication to understand the best opportunities in a process of evolution that is activated day by day and by opportunity. We are described by our Clients as a valued partner, offering results and indications to resolve their business challenges, providing strategic recommendations and brand roadmaps to help them optimize their budgets and maximize their competitive edge. freethinking portfolio is all-encompassing. Dealing with ever changing markets and to satisfy individual client requirements, we keep on designing, innovating and customizing research tools and approaches. As Lev Tolstoy stated: “Free Thinkers are those who are willing to use their minds without prejudice and without fearing to understand things that clash with their own customs, privileges, or beliefs. This state of mind is not common, but it is essential for right thinking” So, we believe that we need to involve consumers and our clients in freeing their own minds, to develop ideas that make a difference for people and thus for the companies’ business that we are proud and honoured to work for. freethinking operates across a number of sectors at a local and global level, blending tradition with innovation.
