Difference between revisions of "Wiki:Apple inc"

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{{Wikipage|companyName =3m|Wikidescription=<div class="mw-parser-output"><div role="note" class="hatnote navigation-not-searchable">"Apple (company)" redirects here. For other companies of similar name, see <a href="/wiki/Wiki:Apple_(disambiguation)#Brands_and_enterprises" class="mw-disambig" title="Apple (disambiguation)">Apple (disambiguation)  § Brands and enterprises</a>.</div>
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<p class="mw-empty-elt">
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<div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">Technology company; developer of consumer electronics and multimedia platforms</div>
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<p>
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<span style="font-size: small;"><span id="coordinates"><a href="/wiki/Wiki:Geographic_coordinate_system" title="Geographic coordinate system">Coordinates</a>: <span class="plainlinks nourlexpansion"><a class="external text" href="//tools.wmflabs.org/geohack/geohack.php?pagename=Apple_Inc.&params=37.3349_N_122.009_W_region:US-CA"><span class="geo-nondefault"><span class="geo-dms" title="Maps, aerial photos, and other data for this location"><span class="latitude">37°20′06″N</span> <span class="longitude">122°00′32″W</span></span></span><span class="geo-multi-punct"> / </span><span class="geo-default"><span class="geo-dec" title="Maps, aerial photos, and other data for this location">37.3349°N 122.0090°W</span><span style="display:none"> / <span class="geo">37.3349; -122.0090</span></span></span></a></span></span></span>
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</p>
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<table class="infobox vcard" style="width:22em"><caption class="fn org">Apple Inc.</caption><tr><td colspan="2" class="logo" style="text-align:center"><a href="/wiki/Wiki:File:Apple_logo_black.svg" class="image"><img alt="Apple logo black.svg" src="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/80px-Apple_logo_black.svg.png" decoding="async" width="80" height="95" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/120px-Apple_logo_black.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/f/fa/Apple_logo_black.svg/160px-Apple_logo_black.svg.png 2x" data-file-width="1000" data-file-height="1187" /></a></td></tr><tr><td colspan="2" class="logo" style="text-align:center"><a href="/wiki/Wiki:File:Aerial_view_of_Apple_Park_dllu.jpg" class="image"><img alt="Aerial view of Apple Park dllu.jpg" src="//upload.wikimedia.org/wikipedia/commons/thumb/5/5a/Aerial_view_of_Apple_Park_dllu.jpg/260px-Aerial_view_of_Apple_Park_dllu.jpg" decoding="async" width="260" height="174" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/5/5a/Aerial_view_of_Apple_Park_dllu.jpg/390px-Aerial_view_of_Apple_Park_dllu.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/5/5a/Aerial_view_of_Apple_Park_dllu.jpg/520px-Aerial_view_of_Apple_Park_dllu.jpg 2x" data-file-width="7729" data-file-height="5160" /></a><div><a href="/wiki/Wiki:Apple_Park" title="Apple Park">Apple Park</a> in <a href="/wiki/Wiki:Cupertino,_California" title="Cupertino, California">Cupertino, California</a>, April 2018</div></td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;">Formerly</div></th><td class="nickname" style="line-height:1.35em;"><div class="plainlist"><ul><li>Apple Computer Company</li><li>(1976–1977)</li><li>Apple Computer, Inc.</li><li>(1977–2007)</li></ul></div></td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;"><a href="/wiki/Wiki:List_of_legal_entity_types_by_country" title="List of legal entity types by country">Type</a></div></th><td class="category" style="line-height:1.35em;"><a href="/wiki/Wiki:Public_company" title="Public company">Public</a></td></tr><tr><th scope="row" style="padding-right:0.5em;"><a href="/wiki/Wiki:Ticker_symbol" title="Ticker symbol">Traded as</a></th><td style="line-height:1.35em;"><div class="plainlist">
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<ul><li><a href="/wiki/Wiki:NASDAQ" class="mw-redirect" title="NASDAQ">NASDAQ</a>: <a rel="nofollow" class="external text" href="https://www.nasdaq.com/symbol/aapl">AAPL</a></li>
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<li><a href="/wiki/Wiki:NASDAQ-100" title="NASDAQ-100">NASDAQ-100 component</a></li>
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<li><a href="/wiki/Wiki:Dow_Jones_Industrial_Average" title="Dow Jones Industrial Average">DJIA component</a></li>
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<li><a href="/wiki/Wiki:S%26P_100" title="S&P 100">S&P 100 component</a></li>
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<li><a href="/wiki/Wiki:S%26P_500_Index" title="S&P 500 Index">S&P 500 component</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;"><a href="/wiki/Wiki:International_Securities_Identification_Number" title="International Securities Identification Number">ISIN</a></th><td style="line-height:1.35em;"><span class="plainlinks nourlexpansion"><a class="external text" href="https://tools.wmflabs.org/isin/?language=de&isin=US0378331005">US0378331005</a></span></td></tr><tr><th scope="row" style="padding-right:0.5em;">Industry</th><td class="category" style="line-height:1.35em;"><div class="plainlist">
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<ul><li><a href="/wiki/Wiki:Computer_hardware" title="Computer hardware">Computer hardware</a></li>
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<li><a href="/wiki/Wiki:Computer_software" class="mw-redirect" title="Computer software">Computer software</a></li>
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<li><a href="/wiki/Wiki:Consumer_electronics" title="Consumer electronics">Consumer electronics</a></li>
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<li><a href="/wiki/Wiki:Cloud_computing" title="Cloud computing">Cloud computing</a></li>
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<li><a href="/wiki/Wiki:Digital_distribution" title="Digital distribution">Digital distribution</a></li>
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<li><a href="/wiki/Wiki:Fabless_manufacturing" title="Fabless manufacturing">Fabless silicon design</a></li>
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<li><a href="/wiki/Wiki:Semiconductors" class="mw-redirect" title="Semiconductors">Semiconductors</a></li>
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<li><a href="/wiki/Wiki:Financial_technology" title="Financial technology">Financial technology</a></li>
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<li><a href="/wiki/Wiki:Artificial_intelligence" title="Artificial intelligence">Artificial intelligence</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Founded</th><td style="line-height:1.35em;">April 1, 1976<span class="noprint">; 43 years ago</span><span style="display:none"> (<span class="bday dtstart published updated">1976-04-01</span>)</span></td></tr><tr><th scope="row" style="padding-right:0.5em;">Founders</th><td class="agent" style="line-height:1.35em;"><div class="plainlist">
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<ul><li><a href="/wiki/Wiki:Steve_Jobs" title="Steve Jobs">Steve Jobs</a></li>
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<li><a href="/wiki/Wiki:Steve_Wozniak" title="Steve Wozniak">Steve Wozniak</a></li>
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<li><a href="/wiki/Wiki:Ronald_Wayne" title="Ronald Wayne">Ronald Wayne</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Headquarters</th><td class="label" style="line-height:1.35em;"><a href="/wiki/Wiki:Apple_Park" title="Apple Park">1 Apple Park Way</a>, <div style="display:inline" class="locality"><a href="/wiki/Wiki:Cupertino,_California" title="Cupertino, California">Cupertino</a>, <a href="/wiki/Wiki:California" title="California">California</a></div>, <div style="display:inline" class="country-name"><a href="/wiki/Wiki:United_States" title="United States">U.S.</a></div></td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;">Number of locations</div></th><td style="line-height:1.35em;">500+ retail stores (2019)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;">Area served</div></th><td style="line-height:1.35em;">Worldwide</td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;">Key people</div></th><td class="agent" style="line-height:1.35em;"><div class="plainlist">
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<ul><li><a href="/wiki/Wiki:Arthur_D._Levinson" title="Arthur D. Levinson">Arthur D. Levinson</a> (<a href="/wiki/Wiki:Chairman" class="mw-redirect" title="Chairman">Chairman</a>)</li>
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<li><a href="/wiki/Wiki:Tim_Cook" title="Tim Cook">Tim Cook</a> (<a href="/wiki/Wiki:Chief_executive_officer" title="Chief executive officer">CEO</a>)</li>
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<li><a href="/wiki/Wiki:Jeff_Williams_(Apple)" title="Jeff Williams (Apple)">Jeff Williams</a> (<a href="/wiki/Wiki:Chief_operating_officer" title="Chief operating officer">COO</a>)</li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Products</th><td style="line-height:1.35em;"><div class="hlist">
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<ul><li><a href="/wiki/Wiki:Macintosh" title="Macintosh">Macintosh</a></li>
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<li><a href="/wiki/Wiki:IPod" title="IPod">iPod</a></li>
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<li><a href="/wiki/Wiki:IPhone" title="IPhone">iPhone</a></li>
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<li><a href="/wiki/Wiki:IPad" title="IPad">iPad</a></li>
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<li><a href="/wiki/Wiki:Apple_Watch" title="Apple Watch">Apple Watch</a></li>
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<li><a href="/wiki/Wiki:Apple_TV" title="Apple TV">Apple TV</a></li>
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<li><a href="/wiki/Wiki:HomePod" title="HomePod">HomePod</a></li>
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<li><a href="/wiki/Wiki:MacOS" title="MacOS">macOS</a></li>
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<li><a href="/wiki/Wiki:IOS" title="IOS">iOS</a></li>
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<li><a href="/wiki/Wiki:IPadOS" title="IPadOS">iPadOS</a></li>
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<li><a href="/wiki/Wiki:WatchOS" title="WatchOS">watchOS</a></li>
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<li><a href="/wiki/Wiki:TvOS" title="TvOS">tvOS</a></li>
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<li><a href="/wiki/Wiki:ILife" title="ILife">iLife</a></li>
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<li><a href="/wiki/Wiki:IWork" title="IWork">iWork</a></li>
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<li><a href="/wiki/Wiki:Final_Cut_Pro" title="Final Cut Pro">Final Cut Pro</a></li>
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<li><a href="/wiki/Wiki:Logic_Pro" title="Logic Pro">Logic Pro</a></li>
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<li><a href="/wiki/Wiki:GarageBand" title="GarageBand">GarageBand</a></li>
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<li><a href="/wiki/Wiki:Shazam_(application)" title="Shazam (application)">Shazam</a></li>
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<li><a href="/wiki/Wiki:Siri" title="Siri">Siri</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Services</th><td class="category" style="line-height:1.35em;"><div class="hlist">
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<ul><li><a href="/wiki/Wiki:App_Store_(iOS)" title="App Store (iOS)">App Store</a></li>
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<li><a href="/wiki/Wiki:Apple_Arcade" title="Apple Arcade">Apple Arcade</a></li>
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<li><a href="/wiki/Wiki:Apple_Card" title="Apple Card">Apple Card</a></li>
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<li><a href="/wiki/Wiki:Apple_Music" title="Apple Music">Apple Music</a>
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<ul><li><a href="/wiki/Wiki:Beats_1" title="Beats 1">Beats 1</a></li></ul></li>
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<li><a href="/wiki/Wiki:Apple_News%2B" class="mw-redirect" title="Apple News+">Apple News+</a></li>
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<li><a href="/wiki/Wiki:Apple_Pay" title="Apple Pay">Apple Pay</a>
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<ul><li><a href="/wiki/Wiki:Apple_Pay_Cash" class="mw-redirect" title="Apple Pay Cash">Cash</a></li></ul></li>
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<li><a href="/wiki/Wiki:Apple_Store" title="Apple Store">Apple Store</a>
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<ul><li><a href="/wiki/Wiki:Genius_Bar" title="Genius Bar">Genius Bar</a></li></ul></li>
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<li><a href="/wiki/Wiki:Apple_TV%2B" title="Apple TV+">Apple TV+</a></li>
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<li><a href="/wiki/Wiki:IBooks_Store" class="mw-redirect" title="IBooks Store">iBooks Store</a></li>
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<li><a href="/wiki/Wiki:ICloud" title="ICloud">iCloud</a></li>
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<li><a href="/wiki/Wiki:IMessage" title="IMessage">iMessage</a></li>
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<li><a href="/wiki/Wiki:ITunes_Store" title="ITunes Store">iTunes Store</a></li>
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<li><a href="/wiki/Wiki:Mac_App_Store" class="mw-redirect" title="Mac App Store">Mac App Store</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Revenue</th><td style="line-height:1.35em;"><img alt="Increase" src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png" decoding="async" title="Increase" width="11" height="11" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/17px-Increase2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/22px-Increase2.svg.png 2x" data-file-width="300" data-file-height="300" /> <span style="white-space: nowrap"><a href="/wiki/Wiki:United_States_dollar" title="United States dollar">US$</a>265.595 billion</span><sup id="cite_ref-SEC_filing_1-0" class="reference"><a href="#cite_note-SEC_filing-1">[1]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;"><a href="/wiki/Wiki:Earnings_before_interest_and_taxes" title="Earnings before interest and taxes">Operating income</a></div></th><td style="line-height:1.35em;"><img alt="Increase" src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png" decoding="async" title="Increase" width="11" height="11" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/17px-Increase2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/22px-Increase2.svg.png 2x" data-file-width="300" data-file-height="300" /> <span style="white-space: nowrap">US$70.898 billion</span><sup id="cite_ref-SEC_filing_1-1" class="reference"><a href="#cite_note-SEC_filing-1">[1]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;"><a href="/wiki/Wiki:Net_income" title="Net income">Net income</a></div></th><td style="line-height:1.35em;"><img alt="Increase" src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/11px-Increase2.svg.png" decoding="async" title="Increase" width="11" height="11" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/17px-Increase2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b0/Increase2.svg/22px-Increase2.svg.png 2x" data-file-width="300" data-file-height="300" /> <span style="white-space: nowrap">US$59.531 billion</span><sup id="cite_ref-SEC_filing_1-2" class="reference"><a href="#cite_note-SEC_filing-1">[1]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><span class="nowrap"><a href="/wiki/Wiki:Asset" title="Asset">Total assets</a></span></th><td style="line-height:1.35em;"><img alt="Decrease" src="//upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png" decoding="async" title="Decrease" width="11" height="11" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/17px-Decrease2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/22px-Decrease2.svg.png 2x" data-file-width="300" data-file-height="300" /> <span style="white-space: nowrap">US$365.725 billion</span><sup id="cite_ref-SEC_filing_1-3" class="reference"><a href="#cite_note-SEC_filing-1">[1]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><span class="nowrap"><a href="/wiki/Wiki:Equity_(finance)" title="Equity (finance)">Total equity</a></span></th><td style="line-height:1.35em;"><img alt="Decrease" src="//upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/11px-Decrease2.svg.png" decoding="async" title="Decrease" width="11" height="11" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/17px-Decrease2.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Decrease2.svg/22px-Decrease2.svg.png 2x" data-file-width="300" data-file-height="300" /> <span style="white-space: nowrap">US$107.147 billion</span><sup id="cite_ref-SEC_filing_1-4" class="reference"><a href="#cite_note-SEC_filing-1">[1]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><div style="padding:0.1em 0;line-height:1.2em;">Number of employees</div></th><td style="line-height:1.35em;">132,000<sup id="cite_ref-SEC_10-K_2-0" class="reference"><a href="#cite_note-SEC_10-K-2">[2]</a></sup> (2018)</td></tr><tr><th scope="row" style="padding-right:0.5em;"><a href="/wiki/Wiki:Subsidiary" title="Subsidiary">Subsidiaries</a></th><td style="line-height:1.35em;"><div class="hlist">
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<ul><li><a href="/wiki/Wiki:Braeburn_Capital" title="Braeburn Capital">Braeburn Capital</a></li>
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<li><a href="/wiki/Wiki:Beats_Electronics" title="Beats Electronics">Beats Electronics</a></li>
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<li><a href="/wiki/Wiki:FileMaker_Inc." class="mw-redirect" title="FileMaker Inc.">FileMaker Inc.</a></li>
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<li>Apple Energy, LLC</li>
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<li>Apple Sales International<sup id="cite_ref-3" class="reference"><a href="#cite_note-3">[3]</a></sup></li>
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<li>Apple Services<sup id="cite_ref-4" class="reference"><a href="#cite_note-4">[4]</a></sup></li>
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<li>Apple Worldwide Video<sup id="cite_ref-5" class="reference"><a href="#cite_note-5">[5]</a></sup></li>
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<li><a href="/wiki/Wiki:Anobit" title="Anobit">Anobit</a></li>
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<li><a href="/wiki/Wiki:Beddit" title="Beddit">Beddit</a></li></ul>
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</div></td></tr><tr><th scope="row" style="padding-right:0.5em;">Website</th><td style="line-height:1.35em;"><span class="url"><a rel="nofollow" class="external text" href="https://www.apple.com/">www<wbr />.apple<wbr />.com</a></span></td></tr></table>
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<p><b>Apple Inc.</b> is an American <a href="/wiki/Wiki:Multinational_corporation" title="Multinational corporation">multinational</a> <a href="/wiki/Wiki:Technology_company" title="Technology company">technology company</a> headquartered in <a href="/wiki/Wiki:Cupertino,_California" title="Cupertino, California">Cupertino, California</a>, that designs, develops, and sells <a href="/wiki/Wiki:Consumer_electronics" title="Consumer electronics">consumer electronics</a>, <a href="/wiki/Wiki:Software" title="Software">computer software</a>, and <a href="/wiki/Wiki:Online_services" class="mw-redirect" title="Online services">online services</a>. It is considered one of the <a href="/wiki/Wiki:Big_Four_tech_companies" title="Big Four tech companies">Big Four tech companies</a> along with <a href="/wiki/Wiki:Amazon_(company)" title="Amazon (company)">Amazon</a>, <a href="/wiki/Wiki:Google" title="Google">Google</a>, and <a href="/wiki/Wiki:Facebook" title="Facebook">Facebook</a>.<sup id="cite_ref-6" class="reference"><a href="#cite_note-6">[6]</a></sup><sup id="cite_ref-7" class="reference"><a href="#cite_note-7">[7]</a></sup>
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</p><p>The company's <a href="/wiki/Wiki:Computer_hardware" title="Computer hardware">hardware</a> products include the <a href="/wiki/Wiki:IPhone" title="IPhone">iPhone</a> smartphone, the <a href="/wiki/Wiki:IPad" title="IPad">iPad</a> tablet computer, the <a href="/wiki/Wiki:Macintosh" title="Macintosh">Mac</a> personal computer, the <a href="/wiki/Wiki:IPod" title="IPod">iPod</a> portable media player, the <a href="/wiki/Wiki:Apple_Watch" title="Apple Watch">Apple Watch</a> smartwatch, the <a href="/wiki/Wiki:Apple_TV" title="Apple TV">Apple TV</a> digital media player, the <a href="/wiki/Wiki:AirPods" title="AirPods">AirPods</a> wireless earbuds and the <a href="/wiki/Wiki:HomePod" title="HomePod">HomePod</a> smart speaker. Apple's software includes the <a href="/wiki/Wiki:MacOS" title="MacOS">macOS</a>, <a href="/wiki/Wiki:IOS" title="IOS">iOS</a>, <a href="/wiki/Wiki:IPadOS" title="IPadOS">iPadOS</a>, <a href="/wiki/Wiki:WatchOS" title="WatchOS">watchOS</a>, and <a href="/wiki/Wiki:TvOS" title="TvOS">tvOS</a> operating systems, the <a href="/wiki/Wiki:ITunes" title="ITunes">iTunes</a> media player, the <a href="/wiki/Wiki:Safari_(web_browser)" title="Safari (web browser)">Safari</a> web browser, the <a href="/wiki/Wiki:Shazam_(application)" title="Shazam (application)">Shazam</a> acoustic fingerprint utility, and the <a href="/wiki/Wiki:ILife" title="ILife">iLife</a> and <a href="/wiki/Wiki:IWork" title="IWork">iWork</a> creativity and productivity suites, as well as professional applications like <a href="/wiki/Wiki:Final_Cut_Pro" title="Final Cut Pro">Final Cut Pro</a>, <a href="/wiki/Wiki:Logic_Pro" title="Logic Pro">Logic Pro</a>, and <a href="/wiki/Wiki:Xcode" title="Xcode">Xcode</a>. Its online services include the <a href="/wiki/Wiki:ITunes_Store" title="ITunes Store">iTunes Store</a>, the <a href="/wiki/Wiki:App_Store_(iOS)" title="App Store (iOS)">iOS App Store</a>, <a href="/wiki/Wiki:Mac_App_Store" class="mw-redirect" title="Mac App Store">Mac App Store</a>, <a href="/wiki/Wiki:Apple_Music" title="Apple Music">Apple Music</a>, <a href="/wiki/Wiki:Apple_TV%2B" title="Apple TV+">Apple TV+</a>, <a href="/wiki/Wiki:IMessage" title="IMessage">iMessage</a>, and <a href="/wiki/Wiki:ICloud" title="ICloud">iCloud</a>. Other services include <a href="/wiki/Wiki:Apple_Store" title="Apple Store">Apple Store</a>, <a href="/wiki/Wiki:Genius_Bar" title="Genius Bar">Genius Bar</a>, <a href="/wiki/Wiki:AppleCare" title="AppleCare">AppleCare</a>, <a href="/wiki/Wiki:Apple_Pay" title="Apple Pay">Apple Pay</a>, <a href="/wiki/Wiki:Apple_Pay_Cash" class="mw-redirect" title="Apple Pay Cash">Apple Pay Cash</a>, and <a href="/wiki/Wiki:Apple_Card" title="Apple Card">Apple Card</a>.
http://www.uknorthface.org.uk
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</p><p>Apple was founded by <a href="/wiki/Wiki:Steve_Jobs" title="Steve Jobs">Steve Jobs</a>, <a href="/wiki/Wiki:Steve_Wozniak" title="Steve Wozniak">Steve Wozniak</a>, and <a href="/wiki/Wiki:Ronald_Wayne" title="Ronald Wayne">Ronald Wayne</a> in April 1976 to develop and sell Wozniak's <a href="/wiki/Wiki:Apple_I" title="Apple I">Apple I</a> personal computer, though Wayne sold his share back within 12 days. It was incorporated as <b>Apple Computer, Inc.</b>, in January 1977, and sales of its computers, including the <a href="/wiki/Wiki:Apple_II" title="Apple II">Apple II</a>, grew quickly. Within a few years, Jobs and Wozniak had hired a staff of computer designers and had a production line. Apple <a href="/wiki/Wiki:Initial_public_offering" title="Initial public offering">went public</a> in 1980 to instant financial success. Over the next few years, Apple shipped new computers featuring innovative <a href="/wiki/Wiki:Graphical_user_interface" title="Graphical user interface">graphical user interfaces</a>, such as the <a href="/wiki/Wiki:Macintosh_128K" title="Macintosh 128K">original Macintosh</a> in 1984, and Apple's marketing advertisements for its products received widespread critical acclaim. However, the high price of its products and limited application library caused problems, as did power struggles between executives. In 1985, Wozniak departed Apple amicably and remained an honorary employee,<sup id="cite_ref-wozemployee_8-0" class="reference"><a href="#cite_note-wozemployee-8">[8]</a></sup> while Jobs and others resigned to found <a href="/wiki/Wiki:NeXT" title="NeXT">NeXT</a>.<sup id="cite_ref-rice19850415_9-0" class="reference"><a href="#cite_note-rice19850415-9">[9]</a></sup>
http://www.oakleysunglasses-vault.us.com
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</p><p>As the market for personal computers expanded and evolved through the 1990s, Apple lost market share to the lower-priced duopoly of <a href="/wiki/Wiki:Microsoft_Windows" title="Microsoft Windows">Microsoft Windows</a> on <a href="/wiki/Wiki:Intel" title="Intel">Intel</a> PC clones. The board recruited <a href="/wiki/Wiki:CEO" class="mw-redirect" title="CEO">CEO</a> <a href="/wiki/Wiki:Gil_Amelio" title="Gil Amelio">Gil Amelio</a> to what would be a 500-day charge for him to rehabilitate the financially troubled company—reshaping it with layoffs, executive restructuring, and product focus. In 1997, he led Apple to buy NeXT, solving the desperately failed operating system strategy and bringing Jobs back. Jobs pensively regained leadership status, becoming CEO in 2000. Apple swiftly returned to profitability under the revitalizing <a href="/wiki/Wiki:Think_different" title="Think different">Think different</a> campaign, as he rebuilt Apple's status by launching the <a href="/wiki/Wiki:IMac_G3" title="IMac G3">iMac</a> in 1998, opening the retail chain of <a href="/wiki/Wiki:Apple_Store" title="Apple Store">Apple Stores</a> in 2001, and acquiring numerous companies to broaden the software portfolio. In January 2007, Jobs renamed the company Apple Inc., reflecting its shifted focus toward consumer electronics, and launched the <a href="/wiki/Wiki:IPhone" title="IPhone">iPhone</a> to great critical acclaim and financial success. In August 2011, Jobs resigned as CEO due to health complications, and <a href="/wiki/Wiki:Tim_Cook" title="Tim Cook">Tim Cook</a> became the new CEO. Two months later, Jobs died, marking the end of an era for the company.
http://www.adidasshoesoutletstore.us.com
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Apple is well known for its size and revenues. Its worldwide annual revenue totaled $265<span class="nowrap"> </span>billion for the 2018 <a href="/wiki/Wiki:Fiscal_year" title="Fiscal year">fiscal year</a>. Apple is the <a href="/wiki/Wiki:List_of_the_largest_information_technology_companies" class="mw-redirect" title="List of the largest information technology companies">world's largest technology company</a> by revenue and one of the <a href="/wiki/Wiki:List_of_public_corporations_by_market_capitalization" title="List of public corporations by market capitalization">world's most valuable companies</a>. It is also the world's third-largest mobile phone manufacturer after <a href="/wiki/Wiki:Samsung" title="Samsung">Samsung</a> and <a href="/wiki/Wiki:Huawei" title="Huawei">Huawei</a>.<sup id="cite_ref-10" class="reference"><a href="#cite_note-10">[10]</a></sup> In August 2018, Apple became the first public U.S. company to be valued at over $1 trillion.<sup id="cite_ref-1t-CNBC_11-0" class="reference"><a href="#cite_note-1t-CNBC-11">[11]</a></sup><sup id="cite_ref-1t-Guardian_12-0" class="reference"><a href="#cite_note-1t-Guardian-12">[12]</a></sup> The company employs 123,000 full-time employees<sup id="cite_ref-Apple-Inc-Nov-2017-10-K_13-0" class="reference"><a href="#cite_note-Apple-Inc-Nov-2017-10-K-13">[13]</a></sup> and maintains 504 <a href="/wiki/Wiki:Apple_Store" title="Apple Store">retail stores</a> in 24 countries as of 2018<sup class="plainlinks noexcerpt noprint asof-tag update" style="display:none;"><a class="external text" href="https://en.wikipedia.org/w/index.php?title=Apple_Inc.&action=edit">[update]</a></sup>.<sup id="cite_ref-14" class="reference"><a href="#cite_note-14">[14]</a></sup> It operates the iTunes Store, which is the world's largest music retailer. As of January 2018<sup class="plainlinks noexcerpt noprint asof-tag update" style="display:none;"><a class="external text" href="https://en.wikipedia.org/w/index.php?title=Apple_Inc.&action=edit">[update]</a></sup>, more than 1.3 billion Apple products are actively in use worldwide.<sup id="cite_ref-15" class="reference"><a href="#cite_note-15">[15]</a></sup> The company also has a high level of <a href="/wiki/Wiki:Brand_loyalty" title="Brand loyalty">brand loyalty</a> and is ranked as the world's most valuable brand. However, Apple <a href="/wiki/Wiki:Criticism_of_Apple_Inc." title="Criticism of Apple Inc.">receives significant criticism</a> regarding the labor practices of its contractors, its environmental practices and unethical business practices, including <a href="/wiki/Wiki:Anti-competitive_practices" title="Anti-competitive practices">anti-competitive behavior</a>, as well as the origins of source materials.</p><div class="mw-references-wrap mw-references-columns"><ol class="references">
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<li id="cite_note-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-6">^</a></b></span> <span class="reference-text"><cite class="citation news">Rivas, Teresa. <a rel="nofollow" class="external text" href="http://www.barrons.com/articles/ranking-the-big-four-internet-stocks-google-is-no-1-apple-comes-in-last-1503412102">"Ranking The Big Four Tech Stocks: Google Is No. 1, Apple Comes In Last"</a>. <i><a href="/wiki/Wiki:Barron%27s_(newspaper)" title="Barron&#39;s (newspaper)">Barron's</a></i><span class="reference-accessdate">. Retrieved <span class="nowrap">December 27,</span> 2018</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Barron%27s&rft.atitle=Ranking+The+Big+Four+Tech+Stocks%3A+Google+Is+No.+1%2C+Apple+Comes+In+Last&rft.aulast=Rivas&rft.aufirst=Teresa&rft_id=http%3A%2F%2Fwww.barrons.com%2Farticles%2Franking-the-big-four-internet-stocks-google-is-no-1-apple-comes-in-last-1503412102&rfr_id=info%3Asid%2Fen.wikipedia.org%3AApple+Inc." class="Z3988"></span></span>
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<li id="cite_note-7"><span class="mw-cite-backlink"><b><a href="#cite_ref-7">^</a></b></span> <span class="reference-text"><cite class="citation web">Ritholtz, Barry (October 31, 2017). <a rel="nofollow" class="external text" href="https://www.bloomberg.com/opinion/articles/2017-10-31/the-big-four-of-technology">"The Big Four of Technology"</a>. <i><a href="/wiki/Wiki:Bloomberg_L.P." title="Bloomberg L.P.">Bloomberg L.P.</a></i><span class="reference-accessdate"> Retrieved <span class="nowrap">December 27,</span> 2018</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Bloomberg+L.P.&rft.atitle=The+Big+Four+of+Technology&rft.date=2017-10-31&rft.aulast=Ritholtz&rft.aufirst=Barry&rft_id=https%3A%2F%2Fwww.bloomberg.com%2Fopinion%2Farticles%2F2017-10-31%2Fthe-big-four-of-technology&rfr_id=info%3Asid%2Fen.wikipedia.org%3AApple+Inc." class="Z3988"></span></span>
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<li id="cite_note-rice19850415-9"><span class="mw-cite-backlink"><b><a href="#cite_ref-rice19850415_9-0">^</a></b></span> <span class="error mw-ext-cite-error" lang="en" dir="ltr">Cite error: The named reference  was invoked but never defined (see the <a href="/wiki/Wiki:Help:Cite_errors/Cite_error_references_no_text" title="Help:Cite errors/Cite error references no text">help page</a>).
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<li id="cite_note-1t-CNBC-11"><span class="mw-cite-backlink"><b><a href="#cite_ref-1t-CNBC_11-0">^</a></b></span> <span class="error mw-ext-cite-error" lang="en" dir="ltr">Cite error: The named reference  was invoked but never defined (see the <a href="/wiki/Wiki:Help:Cite_errors/Cite_error_references_no_text" title="Help:Cite errors/Cite error references no text">help page</a>).
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<li id="cite_note-1t-Guardian-12"><span class="mw-cite-backlink"><b><a href="#cite_ref-1t-Guardian_12-0">^</a></b></span> <span class="error mw-ext-cite-error" lang="en" dir="ltr">Cite error: The named reference  was invoked but never defined (see the <a href="/wiki/Wiki:Help:Cite_errors/Cite_error_references_no_text" title="Help:Cite errors/Cite error references no text">help page</a>).
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<li id="cite_note-15"><span class="mw-cite-backlink"><b><a href="#cite_ref-15">^</a></b></span> <span class="reference-text"><cite class="citation news"><a rel="nofollow" class="external text" href="https://www.macrumors.com/2018/02/01/apple-now-has-1-3-billion-active-devices-worldwide/">"Apple Now Has 1.3 Billion Active Devices Worldwide"</a><span class="reference-accessdate">. Retrieved <span class="nowrap">August 23,</span> 2018</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.atitle=Apple+Now+Has+1.3+Billion+Active+Devices+Worldwide&rft_id=https%3A%2F%2Fwww.macrumors.com%2F2018%2F02%2F01%2Fapple-now-has-1-3-billion-active-devices-worldwide%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AApple+Inc." class="Z3988"></span></span>
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2017.10.19chenlixiang
 

Revision as of 09:52, 22 November 2018

Coordinates: 37°20′06″N 122°00′32″W / 37.3349°N 122.0090°W / 37.3349; -122.0090

Apple Inc.
Formerly
  • Apple Computer Company
  • (1976–1977)
  • Apple Computer, Inc.
  • (1977–2007)
Public
Traded as
ISINUS0378331005
Industry
FoundedApril 1, 1976; 43 years ago (1976-04-01)
Founders
Headquarters1 Apple Park Way, ,
Number of locations
500+ retail stores (2019)
Area served
Worldwide
Key people
Products
Services
RevenueIncrease US$265.595 billion[1] (2018)
Increase US$70.898 billion[1] (2018)
Increase US$59.531 billion[1] (2018)
Total assetsDecrease US$365.725 billion[1] (2018)
Total equityDecrease US$107.147 billion[1] (2018)
Number of employees
132,000[2] (2018)
Subsidiaries
Websitewww.apple.com

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. It is considered one of the Big Four tech companies along with Amazon, Google, and Facebook.[6][7]

The company's hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, the Apple TV digital media player, the AirPods wireless earbuds and the HomePod smart speaker. Apple's software includes the macOS, iOS, iPadOS, watchOS, and tvOS operating systems, the iTunes media player, the Safari web browser, the Shazam acoustic fingerprint utility, and the iLife and iWork creativity and productivity suites, as well as professional applications like Final Cut Pro, Logic Pro, and Xcode. Its online services include the iTunes Store, the iOS App Store, Mac App Store, Apple Music, Apple TV+, iMessage, and iCloud. Other services include Apple Store, Genius Bar, AppleCare, Apple Pay, Apple Pay Cash, and Apple Card.

Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell Wozniak's Apple I personal computer, though Wayne sold his share back within 12 days. It was incorporated as Apple Computer, Inc., in January 1977, and sales of its computers, including the Apple II, grew quickly. Within a few years, Jobs and Wozniak had hired a staff of computer designers and had a production line. Apple went public in 1980 to instant financial success. Over the next few years, Apple shipped new computers featuring innovative graphical user interfaces, such as the original Macintosh in 1984, and Apple's marketing advertisements for its products received widespread critical acclaim. However, the high price of its products and limited application library caused problems, as did power struggles between executives. In 1985, Wozniak departed Apple amicably and remained an honorary employee,[8] while Jobs and others resigned to found NeXT.[9]

As the market for personal computers expanded and evolved through the 1990s, Apple lost market share to the lower-priced duopoly of Microsoft Windows on Intel PC clones. The board recruited CEO Gil Amelio to what would be a 500-day charge for him to rehabilitate the financially troubled company—reshaping it with layoffs, executive restructuring, and product focus. In 1997, he led Apple to buy NeXT, solving the desperately failed operating system strategy and bringing Jobs back. Jobs pensively regained leadership status, becoming CEO in 2000. Apple swiftly returned to profitability under the revitalizing Think different campaign, as he rebuilt Apple's status by launching the iMac in 1998, opening the retail chain of Apple Stores in 2001, and acquiring numerous companies to broaden the software portfolio. In January 2007, Jobs renamed the company Apple Inc., reflecting its shifted focus toward consumer electronics, and launched the iPhone to great critical acclaim and financial success. In August 2011, Jobs resigned as CEO due to health complications, and Tim Cook became the new CEO. Two months later, Jobs died, marking the end of an era for the company.

Apple is well known for its size and revenues. Its worldwide annual revenue totaled $265 billion for the 2018 fiscal year. Apple is the world's largest technology company by revenue and one of the world's most valuable companies. It is also the world's third-largest mobile phone manufacturer after Samsung and Huawei.[10] In August 2018, Apple became the first public U.S. company to be valued at over $1 trillion.[11][12] The company employs 123,000 full-time employees[13] and maintains 504 retail stores in 24 countries as of 2018.[14] It operates the iTunes Store, which is the world's largest music retailer. As of January 2018, more than 1.3 billion Apple products are actively in use worldwide.[15] The company also has a high level of brand loyalty and is ranked as the world's most valuable brand. However, Apple receives significant criticism regarding the labor practices of its contractors, its environmental practices and unethical business practices, including anti-competitive behavior, as well as the origins of source materials.

  1. ^ a b c d e "Consolidated Statements for Q4 FY18" (PDF). Apple Inc. November 1, 2018. Retrieved November 1, 2018.
  2. ^ "Apple 10-K Report FY2018" (PDF). September 29, 2018. Retrieved November 5, 2018.
  3. ^ Taylor, Harriet (August 30, 2016). "How Apple managed to pay such a low tax rate in Ireland". CNBC. Retrieved January 9, 2017.
  4. ^ "Apple Looks to Services to Move Beyond iPhone Price Ceiling". Bloomberg L.P.
  5. ^ Koblin, John (March 25, 2018). "Apple Goes to Hollywood. Will Its Story Have a Happy Ending?". The New York Times.
  6. ^ Rivas, Teresa. "Ranking The Big Four Tech Stocks: Google Is No. 1, Apple Comes In Last". Barron's. Retrieved December 27, 2018.
  7. ^ Ritholtz, Barry (October 31, 2017). "The Big Four of Technology". Bloomberg L.P. Retrieved December 27, 2018.
  8. ^ "I Never Left Apple". Officially Woz. January 3, 2018. Retrieved October 2, 2018.
  9. ^ Cite error: The named reference was invoked but never defined (see the help page).
  10. ^ "Huawei beats Apple to become second-largest smartphone maker". The Guardian. August 3, 2018. Retrieved August 3, 2018.
  11. ^ Cite error: The named reference was invoked but never defined (see the help page).
  12. ^ Cite error: The named reference was invoked but never defined (see the help page).
  13. ^ "Apple Inc, Form 10-K, Annual Report, Filing Date Nov 3, 2017". secdatabase.com. Retrieved April 23, 2018.
  14. ^ "Apple Retail Store – Store List". Apple. Retrieved August 23, 2018.
  15. ^ "Apple Now Has 1.3 Billion Active Devices Worldwide". Retrieved August 23, 2018.

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